Professional Hair Care
Color-Protecting Keratin Treatment
Salon-quality keratin treatment and X-Tra-Care products made to smooth, soften, and protect color-treated hair.
"If you want to carry Forever Smooth in your salon, contact us today!"
Shop Forever Smooth
Keratin Treatments And Daily Care
Professional formulas for smoothing, cleansing, conditioning, styling, and maintaining keratin-treated hair.
Keratin Treatment MAX
Keratin Treatment For COARSE HAIR 4oz
Keratin Treatment For FINE HAIR 4oz
Keratin Treatment For COARSE HAIR 34oz
Keratin Treatment For COARSE HAIR 18oz
Keratin Treatment For FINE HAIR 34oz
Keratin Treatment For FINE HAIR 18oz
About Forever Smooth
Color-Protecting Keratin Hair Treatment
Forever Smooth was made for salons and clients who want smooth, soft, shiny hair without the heavy look or color-shifting problems common in harsh smoothing services.
The system combines professional keratin treatment with X-Tra-Care maintenance products, helping reduce frizz while keeping the hair manageable between salon visits.
Formulated with attention to professional handling standards and a clean daily-care routine.
Natural Ingredients
Built Around Nourishing Botanical Care
Forever Smooth combines keratin support with oils, extracts, vitamins, and plant-derived conditioners for a soft professional finish.
Avocado
Helps moisturize the scalp and support softer, healthier-looking hair.
Vitamin E
Supports shine, moisture retention, and a healthier hair-care routine.
Sweet Corn
A natural emollient used to help reduce dryness and improve softness.
Keratin
A key hair protein used to help reinforce and smooth damaged-looking strands.
Almond
Rich in nutrients that help support a smooth, conditioned finish.
Rice Bran
Adds conditioning support and helps hair feel polished and manageable.
Collagen
Helps improve the feel of strength, body, and flexibility.
Wheat Germ
Provides nourishing care for hair that needs softness and shine.
Cotton Seed
Helps condition and soften dry, stressed hair.
Jojoba
Adds lightweight moisture and helps smooth the hair surface.
Walnut
Supports a conditioned look and helps improve shine.
Nettle Extract
Used in hair care to help support scalp comfort and freshness.
Birch Extract
Botanical care for a clean, refreshed hair-care feel.
Olive Oil
Helps soften hair and protect against a dry, rough feel.
Horse Chestnut
Botanical support for hair that needs a smoother, more polished look.
Sunflower Seed
Adds lightweight conditioning and helps maintain softness.
Argan Oil
Helps boost shine, softness, and frizz control.
Image credits
Ingredient-source imagery. Selected original website photographs have been upscaled and enhanced, not replaced with new compositions. These are illustrative images, not photographs of the finished products.
- Whole and halved Hass avocado — Avocado Hass - single and halved.jpg, Ivar Leidus. CC BY-SA 4.0. Cropped and resized.
- Golden vitamin E capsules — Vitamin E (31992676570).jpg, Oregon State University. CC BY-SA 2.0. Cropped and resized.
- Yellow sweet corn cobs with green husks on white — Original website photograph; upscaled and enhanced.
- Sheep standing in a green pasture with pink flowers — Original website photograph; upscaled and enhanced, Dion Ogust.
- Almond kernels piled in and around a clear glass bowl on white — Original website photograph; upscaled and enhanced.
- Brown rice, the source of rice bran — rice-on-and-around-wooden-spoon-17052142, Pexels contributor — source linked. Pexels License. Cropped and resized.
- White powder in a scoop and bowl beside a white flower on wood — Original website photograph; upscaled and enhanced.
- Sprouted wheat grains spilling from a glass jar beside a wooden spoon — Original website photograph; upscaled and enhanced.
- A mature open cotton boll — Cotton boll, Floyd County, GA, US.jpg, Bubba73. CC BY-SA 4.0. Cropped and resized.
- Fresh jojoba foliage and developing flowers — Simmondsia chinensis 3c.JPG, Consultaplantas. CC BY-SA 4.0. Cropped and resized.
- Whole walnuts and exposed kernels — Walnuts - whole and open with halved kernel.jpg, Ivar Leidus. CC BY-SA 4.0. Cropped and resized.
- Fresh stinging nettle leaves — close up of green stinging nettle leaves, Pexels contributor — source linked. Pexels License. Cropped and resized.
- Sunlit birch leaves — close up of birch leaves in sunlight, Gosia K. Pexels License. Cropped and resized.
- Glass cruet of golden olive oil with green olives and leaves on white — Original website photograph; upscaled and enhanced.
- Horse chestnuts beside an opened green spiny husk on white — Original website photograph; upscaled and enhanced.
- Golden sunflower bloom in close-up — close up of a vibrant sunflower head, Pexels contributor — source linked. Pexels License. Cropped and resized.
- Golden oil dripping from an opened argan nut, with whole nuts behind it — Original website photograph; upscaled and enhanced.
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Before And After
Visible Smoothness And Shine
Use the slider on each image to compare the result after Forever Smooth treatment and care.
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Client Testimonials
Shaggy Hair Studio has been using Keratin Forever Smooth for more than 8 years. Stylists love this product because it gives great result, it almost does not smell and does not smoke while they apply it. Customers see the result right away.
Shaggy Hair Studio
212-772-2288
We love Forever Smooth. It is the only keratin treatment we offer.
Scotch Bonnet Hair Studio - Tracy Vasquez
561-249-6407
It is my favorite keratin of all time and the only one I use.
Hair By Roxanne
954-806-5100
I love Forever Smooth Keratin. I have been doing keratin treatments for over 12 years. Nothing is like Forever Smooth. The treatment is amazing and I love the Keratin Spray.
Manal @ Tresses Belle Studio
212-470-2059
Amazon Reviews
Customer Feedback From Real Purchases
A snapshot of product reviews and customer results from the existing Forever Smooth media library.
